Brief it
Add your URL, products or product feed. Autopilot reads your site and drafts the campaign — ad copy, formats, targeting and the conversation topics where you belong.
Thrad Autopilot
Run ads across ChatGPT and AI apps on autopilot
Thrad Autopilot is the demand-side platform built for LLMs. Give it your URL or product feed and it drafts, launches and optimizes your campaign across ChatGPT and Thrad's AI publishers.
One brief, one budget, every AI surface — with every control still in your hands.
How it works
From a URL to a live campaign across AI
Autopilot does the setup and the upkeep. You approve what runs and set the limits it runs inside.
Approve it
Review everything before it runs. Set your budget, schedule, bid ceiling and markets, then launch. Nothing goes live until you submit it.
Let it fly
Autopilot paces spend, keeps feed ads in step with your stock, and shifts budget toward the highest-performing conversational moments.
The platform
One platform between your budget and every AI conversation
Autopilot is the pipe between advertisers and the AI surfaces where people now ask what to buy — and the busywork of running campaigns across them.
Every AI surface, one campaign
Buy and manage ChatGPT ads directly from Thrad, alongside Thrad's own natively integrated inventory in AI apps across web, iOS and Android. One campaign, one budget, one report — Autopilot splits the spend across supply for you.
Always current
Connect a product feed and Autopilot builds an ad for every product, pauses it when the product sells out and brings it back on restock. Campaigns end on schedule, or when the budget is spent.
Optimizes toward what works
Autopilot shifts budget toward the conversational moments that perform. One Thrad pixel records conversions across every surface, so optimization runs on outcomes, not clicks alone.
Reports itself
Every week Autopilot writes up what is working, what is warming up and what to change next. Dashboards break results down by campaign, ad, country and device, split by surface, and export to CSV or Excel.
Your controls, always
Set bid ceilings, markets, devices, languages and audiences. Steer matching with context hints, negative prompts and negative keywords. Pause anything at any time, from the platform or the advertiser API.
Self-serve
Fly it yourself, with no minimum spend
Run Autopilot from the platform with full control of budget, creative and targeting. Launch in minutes.
Managed service
Our team flies it for you
Thrad specialists plan, launch and optimize on Autopilot as an extension of your team, from $10k a month.
Common questions
Thrad Autopilot, explained
What is Thrad Autopilot?
Thrad Autopilot is Thrad's advertising platform for AI conversations — a demand-side platform built for large language models. It connects advertisers to AI inventory, including ChatGPT ads and Thrad's own network of AI publishers, and automates the work of running campaigns there: drafting them, pacing spend, keeping product ads current and shifting budget toward the conversations that perform. Autopilot is not an add-on or a separate plan; it is how every Thrad campaign runs.
Where do Autopilot campaigns run?
Inside AI conversations. Advertisers can buy and manage ChatGPT ads directly on Thrad, alongside Thrad's own natively integrated inventory: AI assistants and chat apps across web, iOS and Android that show clearly labeled sponsored placements. One campaign reaches all of it, and reporting shows results by surface.
What does Autopilot automate, and what stays with me?
Autopilot drafts ad copy, formats and targeting from your site or feed; builds an ad for every product in a feed and pauses the ones that sell out; paces spend against your budget and schedule; shifts budget toward the highest-performing conversational moments; and writes a weekly performance report. You set the budget, bid ceiling, markets, audiences and the topics to avoid, and nothing launches until you approve it.
How are ads matched to conversations?
Matching is contextual and intent-based: ads are selected on the topic and intent of the live conversation, steered by the context hints you give each ad group. Every placement is clearly labeled as sponsored, sensitive conversations are excluded automatically, and no advertiser can override those exclusions.
How much does Autopilot cost?
There is no Autopilot plan to buy — it runs every Thrad campaign. You pay for media on a CPM or CPC basis, with no minimum spend on self-serve, by card or on an insertion order. Managed service, where Thrad's team runs Autopilot for you, starts at $10k a month.
Talk to us about Autopilot
Tell us what you advertise and where you want to show up. We will come back with how Autopilot would run it, and what it costs today.
Thanks — we have it
Someone from the team will be in touch by email within one business day.
